City Radio Station 101.6 FM is UAE’s No.1 Bollywood station, with a brand legacy of 16 years of entertaining people in the UAE. Based in Dubai, City Radio Station 101.6 FM is very proud of its Desi roots.
The presenters have vibrant personalities and welcome listeners to their new home, in true Desi style. With a large fanbase on Facebook, we are trendy and aspirational for the 25 year old, while the 35 year old finds the station intelligent and relevant in its content. The station hosts the biggest Bollywood celebrities, movie premieres and concerts. It also lavishes its listeners with “expensive prizes” and “money can’t buy experiences”.
- No. 1 Hindi station in Dubai with a weekly reach of 613,000 and a UAE reach of 1,281,000
- Has an exclusive audience of 201,000 that do not listen to any other Hindi station in the UAE
- At any given time during the week, 29,000 listeners are tuned into City Radio Station 101.6 FM
- Weekend Reach – 935,000
- Time Spent Listening – 3 hours 52 minutes
- Average Age – 36 years